Instant Media
“It
is only the dead who have seen the end of war”
Attributed to Plato
Nowadays,
it is not good enough that someone can contact you by phone, (regular, cell and
smart) email, text, semaphore, carrier pigeon, and smoke signal; we now have the
IM or Instant Message to deal with. If
you don’t respond to that urgent email in the required nano-second of time,
then as sure as night follows day, you will be getting a super, double urgent
IM flashing at the bottom of the screen.
“Are you there???” it asks, as though the IM sender doubts your very
existence. Not responding to the IM immediately is the same as saying – Yes for
all practical purposes I have ceased to exist.
Of course, the IM does have its
practical purposes, since you can share real time critiques and sarcastic
witticisms about the presenter with fellow participants during online
Webinars. “Well DUH”, we IM spitefully as the meeting
facilitator drones on, or “Really, THAT”s our business plan??” as the CEO attempts
to rally the troops. “LOLs” and “OMGs”
fly through the air like cyber confetti in our vapid conversations, with people
we rarely see, and marginally care less about.
This brings me to what I like to call IM
–Instant Media. It’s pretty much the
same concept as an Instant Message, in that it combines urgency, with mostly irrelevant
and vacuous information. In the old timey days when the 6 O’clock News ruled
the roost, broadcast time was limited, and therefore they reported only ACTUAL
NEWS. Yes kids, there was a time just after the last
ice age, when we didn't have 24/7 news channels because well, we just didn't
have enough of the stuff to fill them.
Now of course, we are lucky enough to have multiple news channels eager
to let us know that the end is nigh. (Right after this break!)
When I was kid in the mid 1970’s, I
recall reading a story in the Daily Telegraph,
in which a sober foreign correspondent reported that there had been a massive
earthquake in China and that 600,000 people (my italics) might be dead. This turned out to be the 1976 Tangshan
earthquake which caused the highest death toll of any 20th century
natural disaster. Sadly, sans Twitter and
the Internet, we were left to ponder on the capricious nature of life in the
People’s Republic, based upon a few dry column inches, before moved to
weightier matters like yesterdays soccer results. The good people at the Telegraph , never so much as intimated that the world might be
coming to an end ,or in fact editorialized at all about the deaths of over half
million people. It’s possible of course
that the tabloids had a few more lurid stories about the tragedy, but I don’t
remember reading them.
This brings us to the present state
of affairs, when a snow storm is forecast on the East Coast or a “celebrity”
stubs her big toe during a drunken night out at the Global Warming Ball in LA.
All of a sudden, every TV news operation is being hurriedly mobilized to cover
the impending disaster. What were once minor weather inconveniences or
mere celebrity gossip, are now being followed and analyzed in the same
breathless tones that were once reserved for presidential assassinations and
World Wars. In fact, I would argue that
Edward R. Murrow demonstrated a more measured tone when he was under fire as a
war correspondent than any current-day “reporter” hysterically informing us
about Lindsey Lohan’s most recent DUI, or Brittany Spears lack of underwear.
So when youngsters say to me plaintively
“Things are so much worse today”, I can’t help but agree with the poor misguided
urchins. If I, like a good proportion
of the population, absorbed (and believed) everything that I saw and heard on 24/7
news channels, Internet, Twitter, and the myriad other media, the only possible
conclusion I could draw was that we are all going to Hell in a large handcart. One of the advantages of age of course is
that you have the perspective to know that it’s not true. In fact all of these “end
time” scenarios have happened before and will undoubtedly happen again. If everything is “Breaking News” then nothing
is.
Yes of course contemporary music is
mostly horrible, and hopefully it will meet its own Rapture shortly; however most
other things aren't so bad. If you are
old enough today, and many still are, you have lived through the Depression,
World War II, McCarthy, Segregation,
Vietnam, Gas Shortages, Global Cooling, 70’s clothes styles and 80’s music,
anyone of which might have toppled less hardy generations. And the sun has continued to rise in the East.
Think how much interesting life
would have been, had Instant Media been around when things were just a teensy
bit more challenging. Maybe during the time of the Dark Ages, Spanish Inquisition, or World War I say, or
when The Plague, Black Death or Spanish influenza were laying waste to large swathes of the
world’s population, or perhaps more recently
with Hitler, Stalin and the Holocaust… For better ratings they might
have convinced us that the world was coming to an end. Just sayin’
More from the Albion Bulldog soon.
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